Lucie Hayter, a registered nutritional therapist and the founder of The Gut Feeling, is revolutionizing gut health with a personalized approach. The tech startup’s app offers tailored behavioral interventions for individuals grappling with gut-related issues, ranging from dietary advice to sleep health support.
Hayter’s inspiration for founding The Gut Feeling stems from her own six-year battle with debilitating gut symptoms during her career in technology and innovation consultancy. The impact on her social life, relationships, and work led her to create a solution that goes beyond traditional healthcare approaches.
Highlighting that 40% of the population suffers from gut issues, Hayter emphasizes the need for more comprehensive solutions. Once serious conditions are ruled out by doctors, individuals are often left to navigate their gut health journey independently.
The Gut Feeling began as a food subscription box delivering gut-friendly products and has now evolved into an app offering evidence-backed solutions. The app provides daily 20-minute personalized behavioral change programs, incorporating nutritional and lifestyle advice tailored to specific gut symptoms.
The program, developed with input from a team of doctors, dietitians, and gastroenterologists, addresses the individual nature of gut health. Dietary guidance varies by symptom, avoiding long-term restrictions and encouraging diversity in plant intake and fermented foods.
In addition to dietary advice, The Gut Feeling app includes recommendations for supplements, focusing on educating users about probiotics and the importance of choosing the right strains for their symptoms. The app goes beyond food, incorporating guidance on sleep health, stress management, and even exercises such as yoga, acknowledging their proven effectiveness in reducing symptoms.
Hayter underscores the importance of understanding the gut-brain axis, emphasizing the role of stress in gut issues. With modern lifestyles and Western diets contributing to chronic stress, The Gut Feeling aims to educate users about this complex interplay between the gut and the brain.
The app’s success, marked by organic downloads and positive ratings, reflects the strength of the community built over three years—currently comprising 15,000 individuals. Hayter looks ahead with excitement, hinting at numerous launches planned in the coming years, making it an exciting time for The Gut Feeling and its commitment to holistic gut health solutions.